Crumpet's knowledge of cashmere and eye for design have made it a brand that's loved.
'At Crumpet our design ethos is simple: effortless, luxurious pieces you’ll wear for years to come. We don’t ship our yarn all over the globe, and we don’t mass produce. Instead, each piece is handmade by Nepalese artisans in Kathmandu. I first went to Nepal over twenty years ago and fell in love with the culture, the craftsmanship, and the cashmere. Since then, I am proud to have created Crumpet, a female-led and ethically made clothing brand.'
Zara Juricic, Founder
Crumpet’s founder, Zara Juricic, was just 23 when she first set foot in Nepal to make jewellery. The visit changed her life and the city has been a part of her life ever since. So inspired by the craftsmanship of the Newar people she decided this special place was where she would begin buying and designing luxurious pashminas. Her business flourished and by 2008 she was stocked by stores such as Sefridges, Harrods and Net-a-Porter to name a few. Since then her exceptional knowledge of cashmere, personal approach to the factories and her eye for design have made Crumpet a brand that’s really loved by the women who wear it.
Our cashmere garments start their life on the plains of Inner Mongolia. All our yarn is premium grade and super fine giving every piece an incredibly sumptuous feel. It’s this high quality base material which make our products more than just a cosy cardigan or colourful scarf. In combining colour and pattern with luxurious cashmere, we produce unexpected pieces inspired by the jewel tones and traditional prints of Nepal.
We work with truly talented artisans who are extraordinarily skilled in what they do. From weaving to washing, every part of our making process involves local nepalese people. Collections are created in short runs, ensuring that our makers can give loving attention to every detail of every piece. In fact, even our ‘Crumpet’ labels are sewn on by hand.
'It hasn’t always been a smooth journey but through it all we’ve stayed true to our passion: cashmere. This phenomenal fabric is completely natural, sustainable, and timeless. We work hard to honour the Nepalese craftsmanship and create effortless pieces you’ll wear, and love, year after year.